These Brilliant Ads Use Optical Illusions To Encourage People To Wear A Mask
2020.09.18
McCann Health New York and renowned Israeli artist Noma Bar have come up with an exceptional campaign for cold & flu medicine brand Mucinex. The six-ad series reminds people to wear a mask if they want to get back to their normal life amidst the ongoing coronavirus pandemic.
Each Ad/poster features an illustration of a person's face wearing a mask that resembles an object such as a coffee mug, a computer, a pair of scissors, etc. These objects represent an activity like drinking coffee with friends, going to work, getting to work, getting a haircut, etc. The tagline reads, "Back to normal is up to you. Wear a mask." Check Ads below.
Source: https://digitalsynopsis.com/advertising/mucinex-wear-a-mask/
Pic: McCann
